Real Estate CRM enables lead tracking, reminders, and personalized communication, helping agents reduce missed opportunities, improve service, and stay competitive. It also manages leads, listings, and client interactions in one platform. By centralizing data and automating routine tasks, it ensures clear communication between agents, buyers, and sellers. https://viral.wiredarticle.com/2025/10/what-is-real-estate-crm-software-and_16.html